Terms of Service

Who these terms apply to

"AryaSol", "we" and "us" mean aryasol.com Performance Marketing Agency. "You" means the business named on the signed proposal or invoice.

Where a signed statement of work conflicts with these terms, the statement of work takes precedence for that engagement only.

Services and scope

We deliver only what the statement of work lists. Channels, deliverables, meeting cadence and reporting frequency are defined there.

Work outside that scope is quoted separately in writing before it starts. We will not bill you for unapproved work.

• PPC management across the ad networks named in your statement of work
• Website development and landing page builds
• Email marketing strategy, flow build and campaign management

Your responsibilities

Campaigns depend on things only you can provide. Delays here move delivery dates.

• Timely access to ad accounts, analytics, CMS, and email platform
• Approval of creative, copy and budgets within the agreed review window
• Accurate product, pricing, stock and compliance information
• A named decision-maker for approvals

Account and asset ownership

All ad accounts, email platform accounts, domains, code repositories and creative assets we build are created under your ownership.

On termination we transfer administrative access within ten business days. We retain no rights over your accounts, lists or data beyond the engagement.

Ad spend and fees

Media spend is paid by you directly to the platforms. Our management fee is separate and does not include ad spend.

Fees are invoiced monthly in advance. Project work is invoiced 50% at kickoff and 50% on delivery. Invoices are payable within 14 days.

Late payment beyond 30 days may pause active work after written notice.

Term, notice and termination

Retainers carry an initial 90-day term so the testing plan can run, then continue month to month.

After the initial term either party may terminate with 30 days written notice. Work completed up to the termination date remains payable.

We may terminate immediately for non-payment beyond 45 days, or where continuing would breach platform policy or law.

Performance and no guarantee of results

We commit to the work described in the statement of work and to the reporting cadence agreed. We do not guarantee specific rankings, cost per acquisition, return on ad spend, or revenue figures.

Ad platform algorithms, auction dynamics, competitor behaviour and your own pricing and stock levels affect outcomes and lie outside our control.

Any figures shown in proposals or case studies describe past engagements and are not a forecast of your results.

Confidentiality

Each party keeps the other's non-public information confidential and uses it only to perform the engagement. This survives termination by three years.

We will not name you as a client or publish your results without your written approval.

Third-party platforms

We act within the terms of Google, Microsoft, Meta, LinkedIn, TikTok, X, Taboola, Outbrain and your email platform. We are not responsible for their outages, policy changes, account suspensions or pricing changes.

Where a platform suspends an account, we will support the appeal but cannot guarantee reinstatement.

Liability

Our total liability for any claim arising from an engagement is limited to the fees you paid us in the three months before the claim.

Neither party is liable for indirect or consequential loss, including lost profits or lost data, except where law does not permit that limit.

Changes to these terms

We may update these terms. Material changes are notified by email at least 30 days before they take effect for active clients. Continued use of the services after that date constitutes acceptance.

Governing law

These terms are governed by the laws of India, and the courts of that jurisdiction have exclusive jurisdiction over any dispute, unless your statement of work names otherwise.